You’re amped about snagging an endorsement deal. Dollar signs fill your mind. Your wish list is about to be fulfilled. It’s time for you to do your more money dance. Or, is it?
Did you read the fine print? Are you in control of your emotions? Are you willing to live a filtered life?
When you sign on the dotted line for an endorsement deal, you’re representing that company. Any unfavorable action you take may affect them thus affecting your pockets as well.
Endorsement deals aren’t anything new. They’ve been around for many years. Companies want to generate income and are willing to pay someone with a popular following to represent them to the masses. It’s a win-win situation for both parties.
Once the lawyers hammer out the details and you read the agreement, your signature seals the deal. You’re now representing an organization that pays you to represent them well. Your face becomes the face of the company. However, the dollar signs may have clouded the huge responsibility that you’ve signed up for. Hopefully, this isn’t the case for you.
Personal conduct factors into these much-coveted endorsement deals. The company wouldn’t have chosen you if they felt you weren’t worthy to represent them. They’ve done their research and felt you were worth the risk.
However, many people don’t live their lives out loud like others. Some may have hidden vices or secret desires that aren’t discovered through a background check.
Sometimes, the influx of money and access to exclusive events changes a person’s personality or give them the confidence to be free with their emotions. This leads to inappropriate actions and potential public scrutiny.
Understanding Your Obligations
Before signing any documents, always read every word. After reading, think about what you’ve read. Don’t be so quick to sign on the dotted line without carefully thinking about your obligations.
Remember, the words are on those documents for a reason. If you don’t follow the rules of the agreement, you may be liable for more than just losing the endorsement. You may find yourself on the receiving end of a lawsuit. Lawsuits aren’t fun and become costly rather quickly.
The bottom line is that you should act responsibly. Watch your actions and your words. Don’t be quick to release your raw emotions on social media or around others. Cameras and cell phones are everywhere. If you post it, someone has probably saved the screenshot.
Additionally, don’t break the law. It’s not worth it. You may get caught or you may get away with it. Either way, if you did it, eventually you’ll have to pay for your deed or deeds.
It’s up to you to be responsible for your actions. Life’s too short to waste it on bad decisions. You end up wasting a lot of time trying to fix something that shouldn’t have been broken in the first place.
Honor thyself and others. Do the right thing. Besides, you’ll sleep better at night and live a more fulfilled life.